Marsden Building Society
Take command of your website
Take command of your website
The challenge
The Marsden Building Society needed to update their website. Their current site wasn't working for them and wasn't communicating who they are and what makes them unique. Add to that a long compliance process and an even longer paper trail, and they realised that they needed to find a new way of working.
The Marsden Building Society needed to update their website. Their current site wasn't working for them and wasn't communicating who they are and what makes them unique. Add to that a long compliance process and an even longer paper trail, and they realised that they needed to find a new way of working.
The solution
Blueleaf stepped in to help, combining our design skills with our technical know-how in the form of our content management system, Command. Specifically tailored for building societies and other financial organisations, it features built-in archiving of old/updated pages to ensure compliance and also allows quick and easy updating, making sure website content is always current. We researched the Marsden's competitors and found that many financial sector sites are overly complex. Hence, we focused on designing a site that presents information clearly and simply and is easy to navigate.
Blueleaf stepped in to help, combining our design skills with our technical know-how in the form of our content management system, Command. Specifically tailored for building societies and other financial organisations, it features built-in archiving of old/updated pages to ensure compliance and also allows quick and easy updating, making sure website content is always current. We researched the Marsden's competitors and found that many financial sector sites are overly complex. Hence, we focused on designing a site that presents information clearly and simply and is easy to navigate.
The results
An easy to update website that significantly reduces the client's compliance burden and completely removes the paper trail, with everything stored electronically. We are now working with the Marsden on email marketing and mortgage calculator products.
Visit the website: www.themarsden.com
An easy to update website that significantly reduces the client's compliance burden and completely removes the paper trail, with everything stored electronically. We are now working with the Marsden on email marketing and mortgage calculator products.
Visit the website: www.themarsden.com
The applause
"Blueleaf's content management system, Command, has given us the control we needed over our website. They created an easily navigable, easily managed and on-brand site that reflects the Marsden and where we are taking the business. When you engage with Blueleaf, you get not only a technically gifted team, but also a team with the experience of branding and marketing required to create truly effective digital solutions."
Rob Pheasey - Operations Director, Marsden Building Society
"Blueleaf's content management system, Command, has given us the control we needed over our website. They created an easily navigable, easily managed and on-brand site that reflects the Marsden and where we are taking the business. When you engage with Blueleaf, you get not only a technically gifted team, but also a team with the experience of branding and marketing required to create truly effective digital solutions."
Rob Pheasey - Operations Director, Marsden Building Society
